HI, I AM IVI 👋

A marketing partner who treats your business like their own

I help ambitious brands scale their revenue through high-performance paid media campaigns on Meta and Google ads.

I'm Ivi, a paid media buyer and marketing strategist who works with you, not just for you.

Trusted by growing brands worldwide

The Problem

Sound familiar?

You’re frustrated by generic agency approaches that don’t fit your brand.

You know ads can bring results... but don’t have time to figure everything out yourself.

Your growth has stalled and you’re not sure what’s holding performance back.

Marketing decisions are becoming emotionally exhausting

The Solution

Here's how I help you win

Paid Media Management

Done-for-you Meta and Google ads, managed end-to-end. Strategy, creative direction, launch, and daily optimization. All built around your revenue goals.

Marketing Strategy

Full-funnel strategy that turns spend into revenue. From audience research to offer positioning, every dollar gets a job.

Consulting & Audits

Already have an in-house team? Ad account audits, strategy sessions, and ongoing advisory to sharpen what's working and fix what isn't.

Results

Real results, real brands

JEWELRY BRAND

5x Revenue Growth

Scaled from $30K to $150K monthly revenue in 5 months while maintaining a stable 2x ROAS.

"“She scaled our growth faster than any agency we’ve worked with.” Robert M."

Fashion Startup

$264K in Sales

Launched from zero. 4,407 orders across 94.5K sessions with a 2.54x ROAS in 8 months.

"“We went from zero traction to consistent growth in under a year.” Maria K."

Home Decor Brand

+$170K in Q3

Helped a Scandinavian brand crack the US market with 2x+ ROAS and 3%+ conversion rates.

"“Her strategy gave us a profitable path into the U.S. market.” Dave S."
Ivi Sofroniou
About

Why work with me?

I'm a paid media strategist with 8+ years of experience and over $30M in ad spend managed across e-commerce, coaching, and DTC brands. I specialize in Meta and Google ads with a strategy-first approach.

I also teach the exact strategies I use through my Meta Ads Mastery Course.

8+
Years experience
$30M+
Ad spend managed
35+
Brands scaled
Process

How we'll work together

01

Discovery Call

We dig into your business, goals, and current performance.

02

Audit & Strategy

Custom roadmap tailored to your offers and audience.

03

Launch & Optimize

Campaigns go live with rigorous testing and daily optimization.

04

Scale & Report

Transparent weekly reporting and continuous scaling.

Testimonials

What clients say

"Ivi brought real strategy to our Meta and Google Ads. She helped us understand the data, sharpen our offers, and make smarter decisions with our budget."

C
Claire M.
Founder, E-commerce Brand

"Working with Ivi was a game-changer. She understood our vision immediately and delivered beyond expectations."

M
Michael T.
CEO, Tech Startup

"Professional, creative, and incredibly responsive. Ivi is the marketing partner every business needs."

E
Elena R.
E-commerce Owner
Right Fit?

Is this for you?

This is for you if:

  • You're an established business doing $5K+/month in ad spend
  • You’re unwilling to invest in creative, testing, and scaling
  • You value strategy and data over guesswork
  • You want a true partner, not a faceless company

This isn't for you if:

  • You're looking for the cheapest option on the market
  • You expect overnight results without testing
  • You're not ready to invest in your business
  • You want someone to run ads without strategy
FAQ

Common questions

Ready to scale profitably?

Book your free 30-minute strategy call. We'll go through your current setup and map out the biggest opportunities. There is no sales pitch (I hate them too).

Not ready to book? Email me at hello@marketingwithivi.com